Sarah McVanel, PCC, CHRL

Sarah McVanel is passionate about guiding each of us to re-discover our own greatness, and recognize the greatness in others.  She personifies Greatness Magnified!

An experienced and dynamic speaker and coach, Sarah McVanel provides experiences customized to every organization. With over 18+ years of experience, she offers the business evidence to back up how recognizing greatness in ourselves and others is key to sustained business success through improved morale, increased top talent retention, and generating a positive corporate culture.   Once we rediscover that understanding of our own greatness, we can use it to recognize that greatness all around us and improve ourselves, our workplace and the organization’s bottom line!

Sarah has put her psychology undergrad and MSc in family therapy/dynamics to good use and has excelled the field of Organizational Development, Training and Communications for over 15 years.  She is a lifelong learner and continues to educate herself so she can better serve her clients.

Sarah offers individuals, teams and organizations insights and practical strategies to move:

• From dysfunctional to cooperative,
• From divided to united,
• From inefficient to productive, and
• From disengaged to contributor


The FROG Effect Workbook: Tools and Strategies to Forever Recognize Others’ Greatness



Her book “Forever Recognize Others Greatness: Solution Focused Strategies to Satisfied Staff, High Performing Teams and Healthy Bottom Lines” and other practical tools leave audiences with the process and insights needed to take action and make a positive difference. When we find our potential again, our enthusiasm for what we do, we can begin to implement effective growth strategies for ourselves, our employees, and our workplace.


Sarah McVanel has inspired, challenged, and focused her audiences, leaving them with a powerful new understanding of their work, their colleagues and their lives! Join them and invite Sarah to help you and your employees discover your greatness and how to use that knowledge to benefit yourselves and your organization!


The Frog Factor: The Secret to Attracting and Retaining World-Class Talent!

Format: 45-90 minute keynote, breakout session or up to two-day workshop

This program is perfect for:

  • Middle managers and executives
  • Associations serving human resources, organizational development, change, training and essential “back-office” professionals
  • Teams struggling with low engagement
  • Organizations experiencing high turnover & low engagement

Program description:

Energize yourself and your workplace through this fun, informative and inspirational session. Get ready to turn your notions about recognition on their head by exploring it through a powerful solution focused lens. A proven process for self, team and organizational recognition is offered, F.R.O.G. Forever Recognize Others’ Greatness™, inviting you to identify key ways you can begin to shift your organizational culture right away. By the end of this session, you will be ready to trial easy, inexpensive and proven techniques for recognizing others in your workplace that support meaningful connection and lasting change. Let’s focus on the strategic language, business case and human case for recognition that will convince, inspire and influence decision makers. Whether you’re burnt out or energized, in a boom or bust economy, you can’t afford NOT to recognize…starting now!

The audience will leave with:

  • An effective “catchy” way to elevate individual, team, and organizational performance
  • The strategic language and business case to position engagement as the key driver of business success
  • Tools to immediately impact healthy culture through leading practice recognition strategies
  • A clear understanding of their role in creating healthy work cultures and strong relationships
  • The next step to resuscitate healthy organizational culture

Living & Leveraging Your Greatness

Format: 45-90 minute keynote or breakout session

This program is perfect for:

  • Staff and middle manager groups
  • Conferences focused on advancing women in leadership, caregivers, support professionals, and post-secondary students
  • Associations in the caring profession or those undergoing transformational change
  • Human resources, organizational development, and training professionals
  • Educators, career counsellors and therapists

Program Description: 

Are you able to use your talents, passions and virtues every day? Are they valued? Are you energized? Are you elevating everyday to your potential? Doubt is not an option here; operating from a place of greatness fuels yours and others’ success. Don’t accept the alternative: disbelief, gossip, distraction, discomfort. Get present today to what is possible for you. Through Sarah’s humourous and inspirational stories of people like you and I, who have started doubt in the face and rejected it, you will see how making a choice to stand for greatness enables you to elevate thousands of others, ultimately realizing your goals in life and business. Get ready to step in to your greatness and elevate everyone’s around you!

The audience will leave with:

  • Clarity of the three barriers standing in the way of realizing your greatness goals
  • At least one juicy goal that will accelerate your success in life and business
  • Movement toward continually achieving satisfaction and resiliency
  • Tools and strategies to elevate performance in both professional and personal realms

The Exponential Power of Recognition: Love Your Job & Reject Burnout!

Format: 45-90 minute keynote, breakout session or up to full day workshop

This program is perfect for:

  • Staff and middle managers
  • Organizations and associations in the healthcare, not-for-profit and service sectors
  • Individuals at risk of or experiencing burnout and compassion fatigue
  • Teams celebrating a milestone, recognition week or project success


What would you do if you had a tool that cost virtually nothing, takes almost no time, and is guaranteed to boost your job satisfaction and reduce burnout? And what if I told you you’ve used it, know about it, and even like it? In this session you will get purposeful about leveraging one of the most effective approaches to boosting job satisfaction, healthy team relationships, and celebration of what’s working in your workplace – recognition – through F.R.O.G. Forever Recognize Others’ Greatness™. Let’s deal with the common roadblocks to organizational health and recognition so you can spot them, intervene effectively and help others to keep an eye on cultural wellness along with you. Let’s explore proven organizational life saving strategies that you can begin to use them immediately! Don’t suffer with burnout or miss the opportunity to celebrate your team’s awesomeness! Join the job engagement revolution and love your work!

The audience will leave with:

  • Renewed energy and levity
  • Tools to reduce burnout and compassion fatigue through recognition of self and others
  • A sharpened focus on what’s working to celebrate successes & strengths
  • The next step to resuscitate healthy team culture

The Greatness Roadmap: How to Set & Reach Goals in Life & Business

Format: 45-90 minute keynote, breakout session, or up to full day workshop

This program is perfect for

  • Individuals considering or making a life or career transition
  • Conferences focused on advancing women in leadership, entrepreneurs, small business owners and professionals
  • Professionals looking to accelerate business growth and improve quality of work-life
  • Educators, career counsellors and caregivers


Whether you’re 20 or 70, are you living your greatness life? Your highest purpose? With passion every day? Get ready for exploration, intention setting and life energizing focus where you will:

  • Recognize your unique greatness – reflect on how are you already using it and can leverage it further
  • Stop behaviours standing in your way – understand what your ideal day looks like and create that reality
  • Look at your life holistically – consider what’s in balance, what’s not and what needs to shift
  • Set your 5-year roadmap – leverage the trifecta of your strengths, your passions and your best profitability path

The audience will leave with

  • An accelerated path to achieve their unique 5-year plan
  • A clear sense of priorities – what to say “no” to and what to say “yes” to
  • Renewed energy, resiliency, and excitement in personal and professional realms
  • A sharpened focus of their unique talents, passions & virtues they refuse to stifle!


Collaboration in Action: Solution Focused Leadership

Format: 45-90 minute keynote or breakout session

This program is perfect for:

  • Middle and senior leaders
  • Emerging leaders and top talent
  • Teams and organizations managing significant change and transition
  • Leaders ready to get out of telling/firefighting mode and into empowering/accountability mode
  • Organizations looking to be more solution-focused versus problem-centric


Sick of people talking about dynamic issues as “problems”, pointing fingers, casting blame and fixating on things they can’t control? You can help them shift focus to a solution focused approach, awakening their creativity, adaptability, resourcefulness, commitment and productivity. Get ready to explore how to use a solution focused leadership approach to support highly functioning, healthy and enjoyable working relationships that produce results. You will leave with ideas, practical strategies and a clear intention to put these effective, empowering and accountability-oriented practices immediately into place. Your colleagues and staff will thank you for attending!

The audience will leave with:

  • Shift from fire-fighting to collaborative solution finding with staff
  • A toolkit bursting with strategies to help employees find their own solution versus solve employees’ problems
  • Resiliency and energy to lead through time of change and challenge
  • Heightened self-awareness and a plan for successful implementation of relevant strategies



FLIPSIDE OF FAILING – Discover how to FLIP failure to fuel your professional and personal success.(LINK:


The Flipside of Failing: How Your Mindset & Environment Burns You Out or Fuels You Up!

Failure isn’t something we like to talk about. Or experience. So, we play it safe. We contain our expectations. We dream of “one day”. After all, when failure happens, we wonder “what’s wrong with me?” or if it happens at work “what’s wrong with this place?” What if, instead, we considered failure to be an inevitable, undeniable reality that we don’t have to fear or hide? Would it surprise you to know that leaning into failure is actually the key finding of the speaker’s research with over 30 great Canadians – from Everest Climbers to 3M Scholars, from award-winning Journalists to Olympians? Failure, they will tell you, is essential to your success…it just depends on what we do as a result of it. Get ready to examine your orientation toward failure so that it doesn’t deflate but rather elevate your and others’ greatness!

Key Points:

  1. Failure is the only theme that arose in interviews with over 30 amazing Canadians – from award-winning journalists & scholars to Everest Climbers to Olympians
  2. Our mindset – through the ACCEPT framework – can help any of us leverage failure in our personal and professional lives to level up
  3. You can deflate, mitigate or elevate when failure happens…the choice is yours how you react to it but choose wisely as your health, happiness and relationship harmony is riding on it!

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